
Setting Up Your Social Media


Social Media, electronic form of communication through which information, ideas visual and audio content can be sent to billions across the world, by a single tap.
First things fist, you need to find the app that works for your business. If you are more about networking then LinkedIn, Twitter and Facebook is your best bet. These platforms will benefit your business in terms of relationship building, brand awareness and so on.
If you are a vendor and you need a lot of visual content to sell your products then Instagram, Snapchat, Youtube. You get to share videos, photos, and with their live video feature you get to interact and hold campaigns in real time.
Also, if you are budding enthusiast with a lot of information and are sure your target audience are those with a collective thirst for knowledge then Quora is where you need to be. People who use these networks are on the hunt for news, information, and opinions. It is also the place people go to for research on basically BASICALLY ANY TOPIC.
Now that we have figured out what platforms you need to be on based on identifying your target audience, you need to develop a growth strategy. Social Media has a market filled with competitors, you would be starting from the very beginning so how do you beat those who have had years of experience? You need to define your growth strategy in line with what your audience is all about. You could begin small, post contents little by little or you go big.
The Author
Micah Essien
Sarcast. Elegant Writrix. Aspiring Blotter
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